Categories: Speakers

Vocal & Performance Coach | Vocal Producer TV Judge | TV Presenter | Artist Development

Often referred to as “The UK’s Vocal Whiz”, CeCe Sammy has been a leading vocal and performance coach for some of the biggest names in music. She’s also known for her TV appearances and behind the scenes contributions as vocal coach, advisor and trouble-shooter on various music and entertainment shows such as “Pop Idol”, “X Factor: Battle of the Stars”, “Just The Two of Us”, “The Voice UK”, “S Club Search”, “Xtra Factor”, “Your Face Sounds Familiar” Georgia” and much more.
CeCe has worked in many capacities with an impressive roster of talent and industry big wigs including Will Young, Leona Lewis, Spice Girls, Charlotte Church, Simon Fuller, Russell Watson, Simon Cowell, S Club, Sarah Brightman, Frank DiLeo, Frankie Sandford and Rochelle Humes from The Saturdays, Say Lou Lou, Gareth Gates, Amy Studt, John Martin (Swedish House Mafia “Don’t You Worry Child” & Avicii’s “Fade Into Darkness”), UB40, Beverly Knight, Diana Ross, Alexander O’Neal, Sony/BMG,
Polydor, Columbia Records, Sony/RED and many more.
In LA, CeCe teamed up with legendary manager Frank DiLeo (Michael Jackson’s long-time manager) until his death in 2011 to develop young talent. She has brokered deals for several young artists such as features with record label, Young Money (home to Lil Wayne, Drake, Nicki Minaj) and going on tour with boy-band phenomenon One Direction.
She also has an established vocal coaching company in both the UK/US called CCA Entertainment providing private lessons, master classes, corporate training (motivational and team-building days) and more.